Invest in your children.

Start investing for the whole family with children’s custodial accounts.

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To begin investing on Stash, you must be approved from an account verification perspective and open a brokerage account.

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Why invest for children on Stash?


Choose how much to invest.

With fractional shares, you can invest what you can afford.


Introduce investing.

You can use Stash to teach your child about investing.


Make automatic contributions.

Stay on track to goals with auto-investing.


Fund any dream.

You can give the gift of college, a car, or an apartment.


Invest for any child.

You can invest for anyone under 18, even if you aren’t a parent.


Enjoy Stash+.

Perks include premium advice, double stock as you spend, and more.1

If you invest $5 a day from when a child is born, they could have over $73,000 by age 18
This hypothetical example assumes that a $5.00 principal exists with $5.00 invested a day for 18 years compounded daily using a 8% hypothetical annual rate of return. The projections reflect year-end values and do not account for taxes, fees, or withdrawals. Client’s actual account may be different for many reasons including, but not limited to, market fluctuations and volatility, changes in clients’ recurring investments, withdrawals, additional investments, time horizon, taxes and fees. Client’s should consider their objectives before investing. Investment outcomes and projections and hypothetical in nature. A client’s account balance may be more or less than their original investment. This example is for illustrative purposes only and is not indicative of the performance of any actual investment. Actual return and principal value may be more or less than the original investment. Past Performance does not guarantee future results.
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Designed for different needs and goals. You can switch or cancel anytime§.

Stash Beginner

  • checkmarkAdvice15
    For beginner investing
  • checkmarkInvesting access16
    Personal Portfolio11
  • checkmarkBanking access1
    Stock-Back® Card1
    Get paid up to 2 days early3
  • checkmarkInsurance access
    $1k life insurance offered by Avibra
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Stash Growth


Each plan includes Financial Counseling services which is impersonal investment advice, as it relates to guides, reports, and education material about investing and financial planning. Each plan includes the option to open a brokerage account and a bank account. The subscription fee is due if a client is receiving Financial Counseling Services regardless of whether or not a client chooses to open and/or use a brokerage account. In order to obtain personalized investment advice, clients are required to complete the suitability questionnaire during registration, must be approved from an account verification perspective and open a brokerage account. Click here for more details.

Frequently asked questions

What is a custodial account?

A custodial account is an investment account (UGMA /UTMA) that you hold and make contributions to on behalf of a child under the age of 18 years old. You don’t have to be a parent to open a custodial account for a child—you can also be a guardian, family member, or friend. You (the custodian) will manage the money and investments in the account until the child reaches the” age of majority”, which varies by state but is normally 18 or 21 years old.

What are the benefits of a custodial account?

Rather than spending money on gifts that they’ll just outgrow, consider opening a custodial account for a child in your life. It can be a great way to give them a head start towards their future goals!

Thanks to fractional shares, you can invest in thousands of stocks and EFTs with $1—or less—on Stash. Even setting just a few dollars aside now can mean a big difference later.

Unlike some other saving vehicles for kids, the funds in a custodial account can be used for anything once the child turns 18 (21 in certain states). That could mean education, a first car or apartment, or any other opportunity.

A custodial account can be a great way to start educating your child about investing and personal finance. We’ll also provide ongoing education for you, to help you make confident decisions.

Banking and investing included
We currently offer custodial accounts through our Stash+ subscription plan. This is our premium plan offering, and it includes all of the money management tools, features, and account types we offer on Stash. In addition to your custodial accounts, you’ll also get a no hidden fee bank account, personal brokerage account, retirement account (Roth or Traditional), a Stock-Back® Card that earns double stock,1 and a monthly market insights report.

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How do I set up a custodial investment account?

Custodial accounts are only offered through our Stash+ subscription plan. Once you join Stash+, we’ll help walk you through the process of setting up your custodial account(s). To prepare, you’ll need the following information for each child:

  • Full legal name
  • Date of birth
  • Social security number

How much does a custodial account cost?

Stash offers three subscriptions plans, starting at just $1/month. Two custodial accounts are included in Stash+.

Stash+ costs $9/month. It can work for families, debit card spenders, and those who want to learn more. It includes a personal brokerage account, banking with a Stock-Back® Card that earns 2x stock, budgeting, personalized advice, a Roth IRA or Traditional IRA retirement account, custodial investment accounts for kids, an exclusive monthly market insights report, and $10,000 of life insurance coverage through Avibra.

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What is Stash?

Stash is a personal finance app that simplifies investing, making it easy and affordable for everyday Americans to build wealth and achieve their financial goals.

Stash was built with a simple philosophy: everyone should have access to investing. Thanks to fractional shares, anyone can invest in the stock market with $5 or less. And along with other investing and saving tools, like the Stock-Back® Card,1 Stash helps more than 5 million people reach their financial goals. (This is not an endorsement or a statement of satisfaction by any Stash client and is defined by the number of clients who have e-signed.)

Give the gift of a
brighter future

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