Stash Learn

Apr 4, 2018

Stash Asks: How Well Do You Know Money?

By Stash Team

Think you’re a money expert? Our financial literacy survey results may surprise you.

Twitter LinkedIn Facebook

The results of Stash’s second annual financial literacy survey may serve as a reality check for millions of Americans.*

The online study, conducted in February 2018 by Stash and Survey Monkey, polled 53,000 Stash users and 2,500 members of the general public to gauge their knowledge of common financial terms and concepts.

The survey reveals that a worrisome number of people lack a basic understanding of many of those terms and concepts, though Stash users fared better than members of the general public. Overall, Stash users scored 25% higher overall scores compared to non-Stash users.

No infatuation with inflation

One of the most surprising findings is that 42% of those surveyed don’t understand inflation.

Don't understand inflation

The term, a basic financial concept, refers to the tendency of money to lose value over time due to the rising cost of living. More than four in ten respondents expressed a misconception about what inflation means, and how it works, and how it affects the long-term value of money.

Inflation is, for example, the primary reason your retirement account shouldn’t consist of cash stashed under your mattress.

Compounding is confounding

Compounding, even to those who understand it, can still seem like some sort of magic alchemy that fuels your portfolio’s growth. But 40% of respondents said they didn’t understand how compounding works.

Don't understand compounding

While most people are familiar with the concept of interest, compounding — which, in a nutshell, is interest applied to interest plus the principal of your investment—is what really allows assets to grow in value over time.

The lack of understanding, when it comes to compound interest, could fuel unrealistic expectations about returns, too.

Investing, simplified

Start today with as little as $5
Get the App

Great expectations

In what may be the survey’s most important finding, a full third (33%) of respondents believe that the average return on a moderate risk fund would be more than 15% annually.

Expect 15% annual returns on moderate risk investments

While a moderate risk investment can show a return of more than 15% during a particularly good year, a bad year can put you in the hole by the same margin. For perspective, the S&P 500 index over the past 30 years has an annualized return of around 8%, without adjusting for inflation.

Further, 46% didn’t understand the concept of diversification, creating a mix of assets that can potentially spread out risk. A moderate risk fund would be comprised of stocks and bonds from many different industries and countries, making it less risky but also subject to lower returns.

The importance of financial literacy

While it’s never been easier for budding investors to get a foothold in the markets thanks to new technology and web platforms, automating your saving and investing isn’t enough to build wealth. Understanding basic financial concepts, like inflation and compounding, is imperative to your long-term financial health.

“One of the most common misconceptions people have is that automation can replace the knowledge needed to succeed, especially in today’s all tech world. The emphasis on education and the financial fundamentals has been forgotten,” Brandon Krieg, CEO and co-founder of Stash says. “Without understanding and taking advantage of benefits like compounding and diversification there is almost no way to make financial progress.”

Stash Learn Weekly

Enjoy what you’re reading?


    Written by

    Stash Team

    *Financial literacy” is defined herein as an individual’s understanding of various broad-based financial and/or economic concepts including, but not limited to, inflation, compound growth, asset allocation, and expected return.


    Invest in

    By using this website you agree to our Terms of Use and Privacy Policy. To begin investing on Stash, you must be approved from an account verification perspective and open a brokerage account.

    Next for you Intro to Stash: Everything You Need To Know To Start Investing