Invest in Bread Financial Holdings, Inc. on Stash

Bread Financial Holdings, Inc., formerly Alliance Data Systems Corporation, is a tech-forward financial services company. It provides simple, personalized payment, lending and saving solutions, including proprietary direct-to-consumer credit cards and deposits. It also offers a digitally enabled, white-label product suite that includes private label and co-brand credit cards, installment loans and buy now, pay later (BNPL). It also offers direct-to-consumer solutions that give customers more access, choice, and freedom through its branded payment, lending, and saving products. It provides a Comenity Mastercard credit card that helps customers to get cashback rewards, paid as a statement credit, with every Comenity Mastercard credit card purchase. Its Bread SplitPay is a buy now, pay later (BNPL) option allowing the customers to split up their purchase into four equal, interest-free payments over six weeks using their credit or debit card. offers its services to merchants and shoppers.

To buy fractional shares

of Bread Financial Holdings, Inc. stock, you'll need to sign up for Stash and open a personal portfolio.

Disclaimer: Any investment you’ve selected here, which may be available to Stash customers on the Stash platform, is intended to be used for informational purposes only, should not be relied upon as the sole basis for making any investment decision, and is not intended to be a recommendation or advice by Stash that is based on your investment time horizon and/or risk tolerance. This information should not be relied upon by the reader as research or investment advice regarding any issuer or security in particular. Investors who become Stash customers are offered investment advice and recommendations through various digital features such as Diversification Score Analysis based on what they tell us about their time horizon and risk tolerance. Investing Involves Risk.

Bread Financial Holdings, Inc.

Ticker: BFH

Bread Financial Holdings, Inc.

$37.24

-4.83%

(1W)

$

The historical performance data for individual securities quoted on this website represents past performance reported as an average annual return for a given time horizon. Historical performance over the last 5 years, for example, is simply what the average return per year (compound annual growth rate) was for the investment over the past 5 years.

BFH Performance Breakdown

Share Price

$37.24

Today's change

-1.01%

Year to date change (YTD)

13.5%

Dividend yield

2.35

Last dividend paid

$0.21

Last dividend pay date

3/15/2024

About BFH

Bread Financial Holdings, Inc., formerly Alliance Data Systems Corporation, is a tech-forward financial services company. It provides simple, personalized payment, lending and saving solutions, including proprietary direct-to-consumer credit cards and deposits. It also offers a digitally enabled, white-label product suite that includes private label and co-brand credit cards, installment loans and buy now, pay later (BNPL). It also offers direct-to-consumer solutions that give customers more access, choice, and freedom through its branded payment, lending, and saving products. It provides a Comenity Mastercard credit card that helps customers to get cashback rewards, paid as a statement credit, with every Comenity Mastercard credit card purchase. Its Bread SplitPay is a buy now, pay later (BNPL) option allowing the customers to split up their purchase into four equal, interest-free payments over six weeks using their credit or debit card. offers its services to merchants and shoppers.

Bread Financial Holdings, Inc. Stock Ticker

BFH

The historical performance data for individual securities quoted on this website represents past performance reported as an average annual return for a given time horizon. Historical performance over the last 5 years, for example, is simply what the average return per year (compound annual growth rate) was for the investment over the past 5 years.

Certain companies are volatile.

Certain companies can be volatile, meaning the stock price fluctuates significantly. Don’t put all your eggs into one basket and remember to keep the Stash Way in mind when you invest.

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How to buy Bread Financial Holdings, Inc. stock on Stash

Stash allows you to purchase smaller, more affordable pieces of investments (called fractional shares) rather than the whole share, which can be significantly more expensive.

Stash offers two subscription plans: Stash Growth and Stash+.

Once your market order of Bread Financial Holdings, Inc. stock is complete, you'll officially be a shareholder of Bread Financial Holdings, Inc.!

Invest in Bread Financial Holdings, Inc. on Stash

Bread Financial Holdings, Inc., formerly Alliance Data Systems Corporation, is a tech-forward financial services company. It provides simple, personalized payment, lending and saving solutions, including proprietary direct-to-consumer credit cards and deposits. It also offers a digitally enabled, white-label product suite that includes private label and co-brand credit cards, installment loans and buy now, pay later (BNPL). It also offers direct-to-consumer solutions that give customers more access, choice, and freedom through its branded payment, lending, and saving products. It provides a Comenity Mastercard credit card that helps customers to get cashback rewards, paid as a statement credit, with every Comenity Mastercard credit card purchase. Its Bread SplitPay is a buy now, pay later (BNPL) option allowing the customers to split up their purchase into four equal, interest-free payments over six weeks using their credit or debit card. offers its services to merchants and shoppers.

To buy fractional shares

of Bread Financial Holdings, Inc. stock, you'll need to sign up for Stash and open a personal portfolio.

Disclaimer: Any investment you’ve selected here, which may be available to Stash customers on the Stash platform, is intended to be used for informational purposes only, should not be relied upon as the sole basis for making any investment decision, and is not intended to be a recommendation or advice by Stash that is based on your investment time horizon and/or risk tolerance. This information should not be relied upon by the reader as research or investment advice regarding any issuer or security in particular. Investors who become Stash customers are offered investment advice and recommendations through various digital features such as Diversification Score Analysis based on what they tell us about their time horizon and risk tolerance. Investing Involves Risk.

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